The Tuscan Edit

Stories, objects, and places that define the handmade soul of Tuscany.

Welcome to The Tuscan Edit — the journal of Florence Factory.
Here we share the beauty of Tuscany as told through its makers: handcrafted objects, artisan stories, curated travel tips, and everything we love about Florence and beyond.
If you’re looking for authentic inspiration and meaningful finds, this is where your journey begins.

Best time to visit Florence: weather, crowds, and climate curiosities
Florence Tips & Travel Lorenzo Bertini Florence Tips & Travel Lorenzo Bertini

Best time to visit Florence: weather, crowds, and climate curiosities

What’s the best time to visit Florence? It depends on what you want—sunny walks, quiet museums, festivals, or great deals. This guide breaks down the city by season with average temperatures, rainy months, and crowd levels, plus practical tips for booking Uffizi/Accademia, beating the heat, and packing smart. Think late April–June and late September–October for balance, July–August for peak heat and buzz, and January–February for art lovers who prefer no lines and lower prices. Plan smarter and enjoy Florence at its best.

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Where to buy contemporary jewelry in Florence (Santa Croce)
Florence Tips & Travel Lorenzo Bertini Florence Tips & Travel Lorenzo Bertini

Where to buy contemporary jewelry in Florence (Santa Croce)

Short trip, high standards? In Santa Croce, Florence Factory brings together 10–20 contemporary designers, all handmaking their work in Florence and Tuscany. Pieces are produced in very limited runs, with bespoke sizing and FedEx shipping when you need it. Sustainable by practice; wearable by design. Come try the collection, then have your size made and sent home.

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Florence jewelry then and now
Products & Stories Lorenzo Bertini Products & Stories Lorenzo Bertini

Florence jewelry then and now

Florence’s jewelry heritage isn’t nostalgia—it’s method. Today, a new generation trained in the city’s design and goldsmith schools makes that method their own. At Florence Factory you’ll find 10–20 selected designers, all working by hand in Florence and Tuscany, producing in very limited runs. If your size isn’t on the tray, we’ll make it to order and ship it to you.

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Florence to your suitcase: Tuscan gifts that travel well
Products & Stories Lorenzo Bertini Products & Stories Lorenzo Bertini

Florence to your suitcase: Tuscan gifts that travel well

Florence offers two kinds of souvenirs: the generic kind you’ll find anywhere, and the kind made here—by Tuscan artisans and designers. This guide sticks to the second: carry-on-friendly gifts with a real local signature. Think leather bags and sandals, quietly brilliant jewelry, hand-poured candles, ceramics and interior pieces, hats, eyewear, scarves and apparel—all made in Florence or Tuscany and curated by Florence Factory. Buy once, remember well, and ship with FedEx when your suitcase taps out.

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How to Buy Authentic Florentine Crafts (Without the Guesswork)
Florence Tips & Travel Lorenzo Bertini Florence Tips & Travel Lorenzo Bertini

How to Buy Authentic Florentine Crafts (Without the Guesswork)

Florence dazzles on the surface; the right object carries its depth home. This field guide helps you cut through market noise to find real Tuscan craft—materials that tell the truth, provenance before price, and details that age well. Plus, what to avoid (too-cheap street racks, copy-paste inventories, sellers who can’t explain the “how” and the “who”). Buy with clarity, not guesswork.

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Schools of Craft and Design in Florence: Where Tradition, Innovation & Local Makers Meet
Craftsmanship & Makers Lorenzo Bertini Craftsmanship & Makers Lorenzo Bertini

Schools of Craft and Design in Florence: Where Tradition, Innovation & Local Makers Meet

Florence is not just a city of museums but a living studio where craft traditions thrive. From jewelry workshops near Ponte Vecchio to leather schools in Santa Croce, from ceramics in Montelupo to fashion at Polimoda, artisans and students alike shape the city’s creative future. At FlorenceFactory, we collaborate with these makers—many of whom chose Florence as their home—to offer design that is both deeply rooted and refreshingly contemporary.

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Vegetable-Tanned Leather Sandals: A Buying Guide
Products & Stories Lorenzo Bertini Products & Stories Lorenzo Bertini

Vegetable-Tanned Leather Sandals: A Buying Guide

Vegetable-tanned leather isn’t a trend; it’s the Tuscan way to make sandals that breathe, soften, and age well. This guide strips away the jargon: what veg-tan is (and isn’t), how break-in really feels, how to nail sizing if you’re between widths, and the two-minute care routine that keeps straps supple. Read it before you buy; wear your sandals for more than one summer.

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Best Terraces and Hidden Places to see Florence fireworks on June 24.
Events & Culture, Florence Tips & Travel Lorenzo Bertini Events & Culture, Florence Tips & Travel Lorenzo Bertini

Best Terraces and Hidden Places to see Florence fireworks on June 24.

On June 24, Florence doesn’t just celebrate its patron saint—it puts on a show for the gods.

From Renaissance rooftops to hidden riverbanks, the city gathers to watch the sky explode in color during the Fochi di San Giovanni. But not all viewpoints are created equal. This guide curates the most spectacular (and sometimes secret) places to watch the fireworks—whether you’re sipping a cocktail on a luxury terrace, picnicking by the Arno, or lucky enough to know someone with a private roof and a decent bottle of Chianti. Because in Florence, even looking up is an art.

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Queue or clue? A smart guide to eating and drinking well in Florence (where even locals gladly wait)
Lorenzo Bertini Lorenzo Bertini

Queue or clue? A smart guide to eating and drinking well in Florence (where even locals gladly wait)

In Florence, even the queues tell a story.
Whether you’re chasing the city’s most legendary butter chicken or a panino that broke the internet, this guide reveals where it’s worth the wait—and where locals slip in without a line. A curated mix of hidden gems, heritage spots, and flavor-first haunts that prove one thing: in the right place, waiting is part of the magic.

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Standing in Line in Florence: Museums Worth the Wait (and Those That Aren’t – June 2025)
Florence Tips & Travel Lorenzo Bertini Florence Tips & Travel Lorenzo Bertini

Standing in Line in Florence: Museums Worth the Wait (and Those That Aren’t – June 2025)

Planning to visit Florence in June 2025? Here's our curated guide to the city's most iconic museums — from the ones worth standing in line for (yes, even under the sun) to the quiet gems where art meets serenity and no reservation is needed. Whether you're chasing Botticelli or just want to skip the crowds, Florence Factory helps you queue wisely.

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New-old vs. Historic: How to Spot the Real Icons of Florence
Florence Tips & Travel Lorenzo Bertini Florence Tips & Travel Lorenzo Bertini

New-old vs. Historic: How to Spot the Real Icons of Florence

How to spot if a place in Florence is actually historic (and not just dressed like one)

In Florence, even the new shops come with cracked terracotta floors and sepia-toned signage. But while everything looks antique, only some places really carry the weight—and the wonder—of time.
This guide is for curious minds, sharp eyes, and anyone tired of tourist traps in period costume. From cafés to gelaterie, enoteche to nightclubs, we’ll show you how to spot the real heritage—where tradition hasn’t just been staged, but lived.

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